Engagement. It’s one of those words that gets thrown around a lot in marketing meetings. Beyond the buzzword status, what...
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CURIOUS MINDS
MAKE BETTER MARKETERS.
I’m Nick Hamilton-Brain and I blend the art and science of digital marketing strategy to create campaigns that deliver.
I have 15 years of experience in the higher education sector, specialising in postgraduate recruitment strategies and student engagement projects.
Additionally, I work with SMEs ready to take the next step in marketing, offering consultancy and activity across all areas of Digital Marketing, including web content strategies, performance marketing campaign development, and social media development.
Why Work with Me?
Grounded in Strategy, Driven by Innovation.
I don’t just follow digital marketing trends - I interrogate them. With a Master's level foundation in digital marketing and a background in psychology, my approach combines real-world performance with academically grounded frameworks. Every tactic I use is chosen with purpose, insight, and rigour.
Expert in AI Enhanced Marketing.
Accredited from the Digital Marketing Institute in the Advanced AI, From content generation to predictive analytics, I understand how to harness AI ethically and effectively. I know where automation adds value - and where the human touch matters more. My work is shaped by the future, not just the feed.
Postgraduate Recruitment Excellence.
I specialise in strategic marketing for postgraduate and professional education. From messaging to channel mix, I understand the mindset of the Masters applicant and how to convert interest into enrolment through insight-led, multi-touchpoint engagement strategies.
Ethical, Evidence-Based Data Use
I’m data-inspired, not just data-led — specialising in first-party strategies that unlock insight and build trust compliant with GDPR legislation and informed by current data trends. From zero-party capture to segmentation, I translate data into strategic action.
READ MORE FROM ME.
Check out my blog for informal, insight-driven takes on the fast-moving world of digital marketing. From AI to audience behaviour, I explore what’s working, what’s next, and how marketers can keep up — without the jargon or fluff.
Beyond the Walled Garden: Rethinking Digital Incentivisation for a Post-Cookie, Gen-Z Era.
In the evolving landscape of digital marketing, third-party cookies (TPCs) have long been the backbone behind behavioural targeting and personalised...
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Blockchain and Marketing: Can the Hype Ever Become Reality?
Over the past decade, blockchain has been pitched as a game-changer - not just for finance, but for everything from...
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Stop Making SCREAM-mails!
Email marketers beware - monsters are on the loose and ruining peoples’ e-mail experience, terrorising your KPIs, and casting a...
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